With Five-Year Renewal In March, 2018, Dutch Brewing Giant Continues To Grow The Beautiful Game in the U.S. with World-Class Experiences and Fan-Favourite Beer.

White Plains, N.Y. (March 20, 2018) –

History of the Partnership

Heineken is the Official Beer Partner of Major League Soccer. The partnership kicked off in 2014 and has included 40 intense MLS Heineken Rivalry Week matches, more than one million Heineken pints sold at MLS games annually at stadiums nationwide, 11 team sponsorships and counting, countless fan viewing parties, tailgate sponsorships and stadium giveaways and one iconic “Soccer Is Here” campaign with the 2016 Landon Donovan MLS MVP, David Villa, highlighting the game’s rich history in the U.S. and the energy and passion surrounding the sport.

The first five-year deal with MLS in 2014 was worth US$50 million to Major League Soccer.

Soccer Is Here Campaign, 2016

Extension To End of 2023 Season

On March 20, 2018, Heineken announced it has renewed its long-term partnership agreement with Major League Soccer (MLS) as the Official Beer of MLS for an additional five years, further establishing Heineken’s standing as a worldwide leader in the sport, and its commitment to growing the beautiful game in North America.

Heineken claims it has sold one million pints at MLS games annually throughout the partnership. In addition to its league-wide sponsorship agreement, Heineken is also a club partner of 11 MLS franchises.

Los Angeles Football Club partnered with Heineken prior to the club’s first season in MLS.

LAFC Partners With Heineken

What Is In The Contract Renewal With MLS

According to Heineken and MLS, the renewed agreement will still “support the rivalries and competition that the sport brings and continue to give fans an elevated game time experience by bringing them together over their love of a cold beer when watching their sport.”

As part of the renewal, The Official Beer of MLS will continue to present MLS Heineken Rivalry Week. The 2018 Rivalry Week contained the largest and most action-packed slate of matchups of rivals in league history. The schedule ran from August 22-26 and included national broadcasts of major rivalry games including NYCFC-New York Red Bulls, LA Galaxy-LAFC, Houston Dynamo-FC Dallas, Orlando City SC-Atlanta United and Portland Timbers-Seattle Sounders FC.

In addition, Heineken was to open an in-stadium bar co-designed with Los Angeles Football Club supporters at the team’s Banc of California Stadium.

2017 was Major League Soccer’s most successful season, as the league saw record-breaking attendance and consumption, two new expansion teams debut in major markets, an influx of dynamic talent, and further increases in social and digital engagement.

2019 Heineken Rivalry Week

From August 21-25, 2019, the week features national broadcasts of the following matches (in USA):

• D.C. United vs. New York Red Bulls (Aug. 21; 8 pm ET | UniMas)
• LAFC vs. San Jose Earthquakes (Aug. 21; 10:30 pm ET | UniMas)
• Sporting Kansas City vs. Minnesota United FC (Aug. 22; 9:30 pm ET | ESPN)
• Orlando City SC vs. Atlanta United (Aug. 23; 8 pm ET | ESPN)
• Portland Timbers vs. Seattle Sounders FC (Aug. 23; 10 pm ET | ESPN)
• NYCFC vs. New York Red Bulls (Aug. 24; 7 pm ET | ESPN2)
• FC Cincinnati vs. Columbus Crew SC (Aug. 25; 8 pm ET | FS1)
• LAFC vs. LA Galaxy (Aug. 25; 10 pm ET | FS1)

Statistics (Through 2018 Season)

To get a sense of key moments Heineken and MLS have brought to fans in their quest to take the sport of soccer to new heights, check out the stats from the first four years of the program:

• Heineken has sold one million pints at MLS games annually throughout our partnership, per depletion stats.
• Heineken is the number one beer brand associated with soccer in the United States and is the preferred beer for millennial soccer fans nationwide.
• In addition to the league-wide partnership, Heineken is a club partner with 11 teams.
• This marks the 24th year Heineken will be officially sponsoring the beautiful game, as Heineken has been a sponsor of the UEFA Champions League since 1994.
• Soccer is the #1 sponsorship for the company worldwide, and the sponsorship with MLS is Heineken’s most significant in the United States.
• Heineken is taking this sponsorship to a different level by opening an in-stadium bar co-designed with LAFC supporters at the team’s Banc of California Stadium.
• Heineken has led more than 2,000 recycling and safe driving efforts at stadiums nationwide as part of its goal to help Brew A Better World through our soccer initiatives.

What They Said

“Soccer has been a crucial platform for Heineken across the globe with multiple league, team and championship game sponsorships. In the U.S. our partnership with MLS has helped drive the sport’s rapid expansion and growing popularity,”

“Our partners at MLS are some of our most important globally, and we can’t wait to continue bringing fans closer to the game they love, with a Heineken in hand.”

Felix Palau, Senior Vice President of Marketing at Heineken

“We are looking forward to continuing our partnership with Heineken,”

“Heineken has a natural and global connection to the sport of soccer and continues to build deep relationships with fans through celebratory moments and their love of the beautiful game. We are excited to grow the sport of soccer together for many years to come.”

Jennifer Cramer, VP of Partnership Marketing, MLS

Currently in its 23rd season, MLS continues to grow at an explosive rate, with more ways to consume content, a new expansion club debuting in Los Angeles (LAFC), new soccer-specific stadiums opening in Los Angeles and Washington D.C., and more stars in the prime of their career making MLS their “League of Choice.”

Audi Field, Washington, D.C. Photo Credit: DC United

The beer brand has also been a sponsor of European soccer’s premier club competition, the UEFA Champions League, since 1994.

About HEINEKEN USA Inc.: The nation’s leading high-end beer importer, is a subsidiary of HEINEKEN International NV, the world’s most international brewer. Key brands imported into the U.S. are Heineken®, the world’s most international beer brand, the Dos Equis Franchise, the Tecate Franchise and Strongbow Hard Apple Ciders. HEINEKEN USA also imports Amstel Light, Amstel Xlight, Indio, Carta Blanca and Bohemia brands. For the latest information on the company and brands, follow on Twitter @HeinekenUSACorp, or visit HEINEKENUSA.com. For news and updates on all things soccer through the lens of Heineken, follow them on Twitter and Instagram. For even more information, visit them online at Heineken.com.

About Major League Soccer (MLS): Headquartered in New York City, Major League Soccer features 24 clubs throughout the United States and Canada, and will feature 26 clubs for the 2020 season. For more information about MLS, visit http://www.MLSsoccer.com.

The 2019 Salary Guide contains salary information for all MLS players under contract as of September 13th, 2019. 

In the Guide, player salaries are broken down into two numbers:

1. Current Annualized Base Salary
2. Annualized Average Guaranteed Compensation

The Annual Average Guaranteed Compensation (Guaranteed Comp) number includes a player’s base salary and all signing and guaranteed bonuses annualized over the term of the player’s contract, including option years.

For example, a player earning an annual base salary of $500,000, whose contract has an initial term of two years with two one-year options and received a $100,000 signing bonus, his average annual guaranteed compensation would be $525,000 (base salary plus signing bonus ($100,000), with the signing bonus divided by the number of years covered by the contract (4)).

The Average Annual Guaranteed Compensation figure also includes any marketing bonus and any agent’s fees, both annualized over the term of the contract. The Average Annual Guaranteed Compensation figure does not include Performance Bonuses because there is no guarantee that the player will hit those bonuses.

These figures include compensation from each player’s contract with MLS. They do not include any compensation from any contracts with individual teams or their affiliates.

The 2019 MLS Player Salary Guide was made available by the MLSPA:

Key:

Average Base Salary Senior Roster Non-Designated Player

The Average Base Salary for Senior Roster Non-Designated Players is calculated by sorting the Roster Category to include only players in the Senior Roster Category (No DP, No Supplemental, No Supplemental Reserve) and calculating the Average of the base salaries of Senior Roster Category players.

Average Base Salary by Roster Spot

The Average Base Salary by Roster Spot is calculated using the senior roster for each team by (1) sorting players per roster from highest to lowest based on their base salary (2) Taking the 18 highest paid players on the roster (including DPs) and assigning them to spots 1-18 in order of their base salary (highest to lowest) (3) Averaging the salaries by roster spot for each spot (e.g. avg. of 24 Roster Spot #1s, avg. of 24 Roster Spot #2s, etc.).

Designated Player (DP)

The league allows each club to acquire up to three players whose total compensation and acquisition costs exceed the maximum budget charge. Clubs are responsible for any amount exceeding the respective DP’s budget charge. The rule was first introduced in 2007 in order to give clubs more flexibility to sign lucrative deals with marquee players.

Senior Roster

The 18-20 players on the Senior Roster count against the club’s budget. If a club does not fill at least 18 Senior Roster spots, each missing slot will count as a player earning the Senior Minimum.

Supplemental

Players on the Supplemental and Reserve Roster are “off budget.” There are two kinds of Supplemental Roster players: Those occupying roster spots 21-24 who must earn at least the Senior Minimum, and those occupying roster spots 25-30 who may earn the Reserve Minimum, but must be 25 years old or younger. Spots 29 and 30 are limited to Homegrown players.

Senior Roster Non-Designated Player Average Base Salary

This describes the average base salary for any player on the Senior Roster, excluding Designated Players and any “off-budget” (i.e. Supplemental, Reserve) players.

Far from being just a stadium, in today’s era of 24/7 entertainment, it’s no longer enough for sports arenas to simply rely on game-day revenue and lie dormant off-season. There is a global trend that a modern sports arena should be a lively retail and hospitality destination for fans, and an attractive venue for players. Modern thought is that a stadium, standing by itself, is not a significant economic driver for its surrounding community. This is why almost all new stadium projects involve some larger purpose, be it the revitalisation of the surrounding neighbourhood, increased green space and public spaces, retail and entertainment components, and more.

Here is a closer look at selected football stadium projects around the world. Some have been recently completed while others are planned.

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1. San Sebastián (Donostia) Estadio Anoeta.

The Inter Miami CF Academy was a member of the United States Soccer Federation’s U.S. Development Academy.

The U.S. Soccer Federation announced April 15, 2020 that it is terminating its development academy, a nationwide youth league encompassing several age groups for both boys and girls, effective immediately.

In a related announcement, MLS said it is forming a new youth competition for the league’s academy teams that might also include non-MLS youth teams.

The U.S. Soccer Development Academy (DA) was a league that constitutes the top tier of youth soccer in the United States. Formed in 2007, the league featured youth academies and youth clubs from various organizations, including Major League Soccer, and the United Soccer League. It succeeded the Super Y League as the premier youth soccer league in the U.S. The DA’s stated mission was to provide education, resources, and support to impact everyday club environments in order to develop world-class players. Boys and Girls teams were members in age groups ranging from U13 to U18/19.

Inter Miami Academy Teams, with links to the Inter Miami CF and the Development Academy websites.

U19

U17

U15

U14

U13

U12

Inter Miami CF scouted over 6,000 players across South Florida in order to select the final 170 elite athletes who are participating in its fully-funded Academy. The group began training in early August.

First Ever Game / First Ever International Appearances

In August, the first ever team to represent Inter Miami CF played in South Korea, competing in the U17 K League Championship Tournament. Over a course of four games, the eighteen players comprising the team went 2-1-1. Inter Miami CF’s U17-18 team concluded its participation in the tournament winning 3-1 against home side of Pohang.

Inter Miami CF Academy U17-18 Team in South Korea | Photo: Inter Miami CF

“We still have a long way to go in bringing our players together playing our style of soccer, but this was a great experience for everyone, and the players had a lot of fun.”

Jason Kreis, Academy Director

The Inter Miami CF Academy played its first regular season game at Orlando on Saturday, Aug. 31, with the first home game taking place on Saturday, Sept. 7, at Broward College South Campus.

Video: Inter Miami CF

Development Academy Schedules and Results

“We’ve found great coaches and personnel from diverse backgrounds and experiences to help us launch an Academy with the right culture, people and philosophy from the beginning.”

The 2019-20 Inter Miami CF Technical Staff. Photo: Inter Miami CF

Inter Miami CF Academy Technical and Coaching Staff 2019-20 Season.

• Jason Kreis
• Brian Haynes
• Javier Morales
• Victor Pastora
• John Deeley
• Pedro Cavalcanti
• Juan Carlos Michia
• Gibran Tevar
• Ben Applefield
• Sebastian Saja
• Ricardo Lopes
• Julius James
• Nick Chase
• Philippe-Olivier Cineas
• Gustavo Gomez

Photos: Inter Miami CF

Sixteen full-time coaches and support staff will lead the six boy’s teams ranging from U12 to U19 under the supervision of Jason Kreis and Victor Pastora.

Javier Morales and Juan Carlos Michia, who were announced in February 2019, are joined by a team of coaches and personnel: Brian Haynes, John Deeley, Sebastian Saja, Pedro Cavalcanti, Gibran Tevar, Benjamin Applefield, Julius James, Nick Chase, Carlos Catano, Ricardo Lopes, Jose Mesa and Philippe-Olivier Cineas.

Here are some background details of the 2019-20 Academy Technical Staff. All Academy coaches are U.S. SafeSport certified.

Jason Kreis Senior Academy Director for U17-U23 U23 Academy Head Coach

Head Coach for the U23 U.S. Men’s National Team

Kreis has contributed significantly to the growth of MLS as a renowned soccer manager and former player. A Nebraska native, he has coached expansion sides Orlando City SC, New York City FC and Real Salt Lake as well as served as assistant coach for the U.S. Men’s National Team under Jürgen Klinsmann.

As a player, he spent most of his career in MLS with Dallas and RSL from 1995-2006, reaching many first milestones including scoring the first goal for Dallas, then known as the Burn, in 1995. He became the first American-born player to win MVP honours in 1999 and the first MLS player to reach 100 goals in 2005. Kreis also has 14 caps for the U.S. MNT and is currently tied for the fifth-highest scorer in MLS regular season history with 108 goals.

Brian Haynes
U19 Academy Head Coach

Haynes brings valuable MLS experience to the Academy as a league player and coach. The former Trinidad & Tobago international had a successful career with the Dallas Burn (now FC Dallas) alongside Kreis from 1996-2000. He hung his cleats to join their technical staff from 2001-06 as an assistant coach.

In 2000, Haynes was honoured with the MLS Humanitarian of the Year award for his extensive work in the community. He most recently coached U16s for the Houston Dynamo (MLS) for three years. Prior to this, he served as the head coach for the Atlanta Silverbacks in the NASL, where he was named the 2013 NASL Coach of the Year.

Haynes also scored for the Soca Warriors in what would be the final goal ever scored against East Germany. He is a graduate of Erskine College. During his Erskine career he scored 61 goals (fourth all-time) and had 40 assists (fourth all-time), and had the ninth-best single-season scoring mark with 21 goals his freshman year.

Javier Morales
U17 Academy Head Coach

Morales is highly regarded as one of the top play makers in MLS history, having spent most of his state-side career with Real Salt Lake from 2007-16, earning the nickname ‘El Maestro.’

He spent his final year in the league with FC Dallas, where he became a member of the elite “50-50 club” of MLS players with 50 goals and 50 assists. The Argentine then transitioned to Dallas’ technical staff. As coach of the U13s, he won an international championship at the Copa Rayados Internacional tournament in Mexico in just one season.

Victor PastoraJunior Academy Director for U12-U15

U15 Academy Head Coach

Pastora has over 20 years of experience in South Florida’s youth soccer landscape.

The Nicaragua native, who was most recently the Academy Technical Director at Weston FC, has coached at Miami FC as well as held the director of coaching position at Kendall SC, where he brought the U.S. Soccer Federation Academy program to the club after leading many teams to State Cup and National Championships.

John Deeley
U14 Academy Head Coach

Deeley comes to the Club after a tenured position with the University of Connecticut from 1996-2019. He excels at scouting opponents and breaking down the game, both mentally and in terms of analysing game tape. Players and coaches alike consider him among the most tactical minds in the game.

He spent 22 years on the UConn men’s soccer staff and 18 as the associate head coach, helping the Huskies reach the NCAA Tournament 18 times. That stretch also includes the Huskies being ranked in the Top-25 in 18 of the 22 years he has coached. He has seen 41 players get drafted to MLS, most recently Jake Nerwinski (7^th overall, Vancouver) and Kwame Awuah (16^th overall, NYCFC) in the 2017 MLS SuperDraft. Prior to UConn, Deeley spent eight seasons at Southern Connecticut State in New Haven. A native of North Babylon, N.Y., Deeley holds a BS in Political Science from Southern Connecticut, where he also played midfield from 1977-80. He was inducted into the Connecticut Soccer Hall of Fame in 2014.

John Deeley (left) Photo: University of Connecticut

Pedro Cavalcanti
U13 Academy Head Coach

Cavalcanti returns to Miami after 10 years of coaching across the U.S., Europe and South America, most recently with AS Roma.

The Brazilian, who holds a bachelor’s degree from the University of Miami, has held several soccer operations roles on the business side of the sport, including team liaison officer for Colombia’s National Team both for the 2014 FIFA Organizing Committee Brazil and the Copa America Centenario tournament in 2016.

Juan Carlos Michia
U12 Academy Head Coach

Michia’s career spans across 30 years both as a professional athlete and coach. He is known in the community for his scouting talent, having helped many players reach the national youth systems.

Aside from coaching in South Florida, most recently with Weston FC, the Argentine has served as assistant coach for three FIFA World Cups for the U20 U.S. Men’s National Team (2001 Argentina, 2007 Canada and 2009 Egypt).

Gibran Tevar
U12 Coach

Tevar brings over 13 years of academy coaching experience to Inter Miami CF. The South Florida native spent seven years coaching camps for Americas SAA Real Madrid Miami in addition to coaching at Kaptiva Sports Academy and Miami Shores Soccer Club. He is a graduate of Florida International University.

Benjamin Applefield
U12 Coach

Applefield is passionate about youth development on and off the field. He comes to Inter Miami CF from D.C. United (MLS), where he coached the U11 and U12s. Prior to D.C. United, the Connecticut native spent two years coaching for Oakwood Soccer Club, a U.S. Soccer Development Academy club in Glastonbury, CT.

Sebastian Saja
Academy Goalkeeper Coordinator and Coach

Saja brings a wealth of knowledge to the Club as a former international goalkeeper.

The Argentine, who is known as one of the few goal-scoring goalkeepers in the world (19 career goals), has played at the highest levels of the sports for clubs in Argentina, Brazil (Grêmio), Spain (Córdoba, Rayo Vallecano, Gimnastic, Zaragoza), Italy (Brescia), Mexico (Club America) and Greece, including San Lorenzo (145 appearances), Racing Club (169 appearances) and AEK Athens (89 appearances). Saja retired in 2017 with over 500 career appearances in goal and had 24 caps for Argentina’s U20 National Team and 4 caps for the senior team.

Ricardo Lopes
Academy Goalkeeper Coach

Lopes has strong roots with the local soccer community. He joins Inter Miami CF after serving 13 years with the Fort Lauderdale Strikers as an assistant coach and goalkeeper coach. He also provides coaching education for the Florida Youth Soccer Association.

He joined Fluminense F.C. and played there for three seasons winning three Rio de Janeiro State Championships in a row (’83, ’84, ’85) and helping Fluminense win the Brazilian National Championship in 1984. Fluminense had many famous players at that time, including Branco and Romerito. Ricardo and his team were invited to show their talents across Latin America as well as Asia, Europe and Africa. After two more seaons playing with Nautico FC (Recife), Lopes came to Miami to play goalkeeper for the Miami Sharks, who were coached by the captain of Brazil’s 1970 World Cup Champions, Carlos Alberto Torres. After one season with the Sharks, Lopes went into coaching. In his coaching career, he has coached thousands of youth in Florida and Texas.

Ricardo was a goalkeeper on Fluminense FC in the 1980s, pictured here with 1984 Brazilian championship side.

Julius James
Academy Staff Coach

James joins inter Miami CF after concluding a successful 11-year athletic career in MLS, USL and NASL, most notably playing for Toronto FC, Houston Dynamo, DC United and Columbus Crew in the MLS. The native of Maloney Gardens, Trinidad & Tobago is passionate about sharing his knowledge of the game and has provided mentorship opportunities for youth in every city he has lived.

He was also a member of the T&T National Under-17 team that hosted the 2001 FIFA Under-17 World Cup and has notched up sixteen caps for the Soca Warriors’ senior national team.

TORONTO – JULY 05: Defender Julius James #3 of Toronto FC chases the ball with Damian Alvarez #7 of Pachuca during their match on July 5, 2008 at BMO Field in Toronto, Canada (Photo by Paul Giamou/MLS via Getty Images)

Nick Chase
Performance Coach

Chase joins Inter Miami CF after seven years with Weston FC Academy, where he worked with the U15-U16s as well as PDL/USL League 2 from 2012-19. Chase also worked as head fitness coach for the former Fort Lauderdale Strikers in 2015. The former collegiate athlete played for Chattanooga FC (NPSL) from 2010-13.

Philippe-Olivier Cineas
Soccer Operations Coordinator

Originally from Haiti, “Pino” brings extensive administrative soccer experience from his time as assistant director of operations at Weston FC and soccer tournament operations at United Soccer Academy. Pino is a Florida International University graduate.

Gustavo Gomez
Team Administrator / Player Liaison

Gustavo Gomez joins Inter Miami CF from FC Dallas, where he had been a full-time employee since January of 2015. Prior to that, Gomez had a 14-year career in the Mortgage Banking industry. Gomez also served as the Assistant Equipment Manager for Dallas during the 2014 season.

As the Team Administrator with FC Dallas, Gomez took charge of booking travel, hotels, team meals and transportation while the team was on the road. He also assisted players with any off-the-field needs. A native of Colombia who was raised in Miami, Gomez is fluent in Spanish and English. He attended Miami Sunset High School before earning his Bachelors degree from Barry University in Sports Management with a minor in Business.

Juan Mesa Athletic Trainer

Mesa brings strong experience working with domestic and international athletes to the Club. The Barry University graduate has served as an assistant athletic trainer for the Haitian Men’s National Team, having worked with the team since 2013 through several international tournaments, including Concacaf Gold Cup, CONMEBOL Copa America, FIFA World Cup Qualifiers and the CONCACAF Caribbean Cup.

He joins Inter Miami CF from Johnson & Wales University’s athletic programs, where he was an athletic trainer for eight years.

Carlos Catano Fitness Coach

Catano was born and raised in Fort Lauderdale. He joins Inter Miami CF from Weston FC Academy, where he was most recently a fitness instructor. The Colombian-American played soccer at both the collegiate and international levels.

“The talent on the field goes beyond the players in South Florida,” said Paul McDonough, Sporting Director for Inter Miami CF. “We’ve found great coaches and personnel from diverse backgrounds and experiences to help us launch an Academy with the right culture, people and philosophy from the beginning.”

The Inter Miami CF Academy: Part I – Origin, Mission and Focus

FIFA Statutes, June 2019 edition

1.
A club’s entitlement to take part in a domestic league championship shall depend principally on sporting merit. A club shall qualify for a domestic league championship by remaining in a certain division or by being promoted or relegated to another at the end of a season.

2.

In addition to qualification on sporting merit, a club’s participation in a domestic league championship may be subject to other criteria within the scope of the licensing procedure, whereby the emphasis is on sporting, infrastructural, administrative, legal and financial considerations. Licensing decisions must be able to be examined by the member association’s body of appeal.

3.Altering the legal form or company structure of a club to facilitate

its qualification on sporting merit and/or its receipt of a licence for a domestic league championship, to the detriment of the integrity of a sports competition, is prohibited. This includes, for example, changing the headquarters, changing the name or transferring stakeholdings between different clubs. Prohibitive decisions must be able to be examined by the member association’s body of appeal.

4.

Each member association is responsible for deciding national issues, which may not be delegated to the leagues. Each confederation is responsible for deciding issues involving more than one association concerning its own territory. FIFA is responsible for deciding international issues involving more than one confederation.

Interpretations of the above:

The statute is fairly clear that each national association is to have an open system of leagues, with teams moving up and down the ladder based on their on-field performance.

That said, FIFA leaves open the possibility that participation in a league may be made subject to other criteria. Such additional requirements could involve criteria such as infrastructure or financials. FIFA also makes clear that each national association must have a mechanism and a judicial body to which an appeal can be made.

Interpretation and Application of the Article 9

The effect of the CAS’ ruling in the Miami FC and Kingston Stockade FC Decision.

The secluded location is great for preseason training, away from the crowds in a place that more better resembles the ‘real Florida’ than Miami does.

Club Med Sandpiper Resort is not a stranger to football clubs: Mexican club Pachuca and Uruguayan club Penarol held preseason training here last summer, and the NWSL’s Washington Spirit is coming in March.

Photo: Club Med Sandpiper Bay Resort

L’objectif du pressing est d’empêcher l’adversaire de remonter le terrain sereinement avec des enchainements faciles. Il implique une équipe rodée à cette manœuvre et donc totalement impliquée et au fait des mouvements et de la rigueur à apporter. C’est bien souvent une récupération individuelle induite par un effort collectif.

Ce travail demande une forte dépense d’énergie qui fait souvent suite à une phase d’attaque et donc le temps de récupération sera quasi absent. Il faut donc bien choisir les moments de déclenchement ainsi que les zones.

O passe deve ser treinado em um ambiente imprevisível e aleatório, onde o jogador será estimulado a resolver os problemas impostos pelo jogo a partir da transmissão da posse para um de seus companheiros de equipe.

Photo: Club Med Sandpiper Bay Resort

EJERCICIOS DE UNO CONTRA UNO – Un ejercicio de técnica de finalización

What The Players are Saying

Mickey Ambrose, defender

“We’ve had a lot of two-a-days, so it’s been pretty tiring, but the team’s getting ready for the season, getting our fitness in, coming together, getting chemistry going, so it’s really good.”

Dylan Nealis, defender

“I think this team is doing a really good job of not creating groups. Everyone has been liking each other so far. On the field it’s different, you could have your battles, but off the field we’re all brothers.”

“As you spend more and more time with your teammates off the field, it just helps with bonding and translates to the chemistry on the field,” 

Photos by Inter Miami CF

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Informação em português sobre a mudança de localização na forma de perguntas mais frequentes “FAQ”

A sede da final da Copa Libertadores , entre Flamengo e River Plate, dia 23 de novembro, mudou de Santiago para Lima por causa da insegurança no Chile.

Surgiram muitas dúvidas tanto para os torcedores que já tinham comprado ingressos quanto para os que se interessaram em comprar. Os bilhetes vão valer no Peru? Haverá nova carga para venda? Como fazer para trocar as passagens aéreas? O horário da partida foi alterado?

Para entender melhor como ficam essas e outras questões depois da mudança de sede, o GloboEsporte.com apresenta em forma de FAQs, tudo o que você precisa saber sobre a decisão da Libertadores no Peru, onde atualmente vivem cerca de 3.500 brasileiros:

O confronto entre Flamengo e River Plate foi mantido no dia 23 de novembro. Mas o pontapé inicial foi antecipado. Vai ser 30 minutos mais cedo em relação ao horário de Brasília: de 17h30 para 17h. Como o fuso do Peru é de duas horas antes do Chile e das capitais do Brasil e da Argentina, a partida começa às 15h de Lima. Quem vai para Lima deve ficar atento a esse detalhe.

Algumas companhias aéreas já se manifestaram publicamente que vão facilitar a troca sem custos ou estorno de passagens para os clientes que já haviam comprado para Santiago.

O palco escolhido para a final é o Monumental. O estádio do Club Universitario tem capacidade maior. Em vez dos 47 mil do Estádio Nacional de Santiago, a expectativa é de que o novo local possa receber cerca de 59 mil pagantes, de acordo com o administrador local , embora a capacidade total divulgada do estádio seja de 80 mil.

O tamanho do Monumental foi um fator importante para a decisão pela capital peruana.

Estádio Monumental de Lima, palco da final da Libertadores 2019 — Foto: Reprodução/Instagram

Todos que compraram ingressos para o jogo em Santiago terão os valores devolvidos. Dessa forma, não haverá transferência automática de entradas de Santiago para Lima. Quem tinha bilhete emitido terá prioridade para a aquisição de outro. Depois do estorno pela forma de pagamento feita anteriormente, vai receber uma senha que valerá por 72 horas, em esquema de comercialização semelhante ao feito quando o confronto estava marcado para o Chile.

Como a capacidade do estádio em Lima é maior, uma carga de bilhetes maior será vendida em comparação com Santiago.

Painéis eletrônicos na sede da Conmebol, em Luque, Paraguai, mostram contagens regressivas para as finals das Copas Sul-Americana, Libertadores e América — Foto: REUTERS/Jorge Adorno

A escolha da Conmebol e clubes pela capital peruana em detrimento da cidade paraguaia se deu porque não queriam que Assunção fosse sede da final da Copa Sul-Americana, neste sábado, e também da Libertadores. A ideia de um mesmo lugar recebendo as duas decisões continentais não agradava aos diretores da entidade. Além disso, Lima fica praticamente na mesma distância do Rio de Janeiro e de Buenos Aires, cidades de Flamengo e River Plate.

Reunião na Conmebol contou com a presença de Rodolfo Landim, presidente do Flamengo, e Rogério Caboclo, presidente da CBF, segundo e terceiro a partir da esquerda — Foto: REUTERS/Jorge Adorno

O planejamento para Santiago já estava todo montado, após a ida de um funcionário do clube para avaliar instalações de treino, hospedagem, etc. Para Lima, o departamento de futebol trabalha para fechar os ajustes, mas a tendência é de que a delegação rubro-negra vá em voo fretado e desembarque no Peru na quarta-feira, dia 20 de novembro, para atender o protocolo da Conmebol. O local de treinos ainda não está definido.

A programação original prevê que, após o jogo contra o Grêmio, em Porto Alegre, dia 17, os jogadores retornam ao Rio de Janeiro.

Existe o risco, embora em escala muito menor se comparado com o no Chile, já que o Peru vive um clima político e social bem mais calmo. O duelo Flamengo x River Plate, no entanto, vai dividir espaço em Lima com três eventos que devem movimentar mais ainda as ruas da cidade: um festival de rock, um show de salsa e uma corrida noturna. Todos a cerca de 20 quilômetros do Estádio Monumental.

Os brasileiros não precisam de visto para entrar no Peru, que é associado ao Mercosul. Desta forma, é possível que o brasileiros entrem com seu documento de identidade nacional. É necessário, no entanto, que o RG esteja em bom estado de conservação e com foto que permita identificar claramente o titular.

Não existem vacinas obrigatórias para entrar no país vizinho, de acordo com o Portal Consular, do Ministério das Relações Exteriores. A vacina contra a febre amarela, no entanto, é recomendável caso o visitante vá se afastar dos centros urbanos, como, por exemplo, a região amazônica. Os hospitais públicos não oferecem atendimento gratuito a estrangeiros. As autoridades orientam a contratação de um seguro saúde que cubra eventuais despesas médicas durante a estada no país.

Estádio Monumental de Lima, Peru — Foto: Daniel Apuy/Getty Images

Sim, mas é preciso muita paciência. A rota do Rio de Janeiro, por exemplo, até a capital peruana é considerada a linha mais longa do mundo, com 6.035 quilômetros de distância. O trajeto, que leva cinco dias, é feito pela empresa peruana Ormeño e sai da rodoviária Novo Rio às quartas e sábados.

A capital brasileira mais próxima a Lima é Rio Branco, no Acre. Por rodovias, a distância é de cerca de 2.347 quilômetros.

A moeda oficial peruana é o “Nuevo Sol”. Existem notas de 10, 20, 50, 100 e 200 soles, e moedas de 1, 2, 5, 10, 20 e 50 centavos de soles. É possível fazer câmbio de moeda estrangeira em bancos e casas de câmbio. Na cotação desta quarta-feira, dia 6 de novembro, cada Novo Sol vale R$ 1,20.

Não. Lima fica na costa do Oceano Pacífico, ao nível do mar. O ponto mais alto da cidade é o “Cerro San Cristóbal”, de 400m.

Fica situada na Avenida José Pardo, número 850, bairro Miraflores, o mais turístico da cidade. Existe um número telefônico específico para atender brasileiros em caso de emergência: +511-985-039-263.

Fonte: Globo Esporte

Major League Soccer Kit Supplier Contract

adidas

The sportswear manufacturer agreed in August 2017 to a new six-year extension to its existing contract to be the official apparel supplier for the league, its clubs and their affiliated youth programs.

• Original Term: 2010 – Dec 2018

• Contract extension 2017 – 2023.

The six-year term runs through 2023, meaning MLS will be able to negotiate its next league apparel partnership ahead of the start of the 2026 World Cup, which will be played in North America.

Financial Value of Contract

The financial terms of the deal weren’t disclosed, as is the custom of MLS.

Total value: $700 million ($116.67 million USD per year), according to a source with knowledge of the agreement, Ian Thomas of SportsBusiness Daily.

Increase from 2010-2018 contract: The deal represents a 250 percent increase over the eight-year agreement signed with Adidas in 2010, which was valued at $200 million, or $25 million annually. The league did not openly shop the rights, and preferred to renew with Adidas.

Rank in MLS Sponsorships: 1

Represents the largest investment Adidas has made in North American soccer, and the biggest sponsorship deal in MLS history.

More valuable than the league’s current TV contracts: Fox, ESPN and Univision pay a combined $90 million per year on average.

What is included

Adidas will:

• continue to outfit clubs and with uniforms, footwear, training gear and touchline apparel;
• outfit all MLS club youth academies, development leagues and youth-affiliated clubs, which total nearly 100,000 players across the country;
• provide the league’s official match ball;
• work with MLS to bolster its Generation Adidas venture, which the league operates alongside U.S. Soccer. The program is being expanded to include Canada. The Generation Adidas program has produced the likes of Clint Dempsey, Jozy Altidore and Michael Bradley, along with MLS veterans like Dax McCarty and Darlington Nagbe. Under the new agreement MLS and Adidas will also increase support for Generation Adidas Canada, a similar program for Canadian players that was announced late last year.  See Generation Adidas Program  for more details on this program. 

Adidas also will help MLS build the brand of those potential stars. MLS will provide Adidas with unique content, such as clips from games, films of practice and exclusive interviews, that Adidas will compile and can share via social and digital media.

The company also will expand the way it integrates cultural elements like music and art into its partnerships, similar to recent campaigns it has done with Manchester United, unveiling the club’s new jersey in a music video by rapper Desiigner.

Effect of Expansion: Will the numbers increase?

The deal’s value is not expected to increase as MLS continues its expansion process that will result in 28 teams across the league. The league will have at least 23 teams when this new deal begins, compared with 16 in 2010.

How it ranks compared to Adidas’ other league-wide apparel sponsorships :

The MLS deal is worth nearly 70% more per year than the reported $70 million that Adidas is paying annually for its NHL apparel partnership.

Demographics – Why Adidas Was Interested

• MLS fans are, on average, the youngest among major American pro sports
• MLS is a league still in growth mode,
• Adidas is confident the league has arrived as a major player in the American pro sports scene.

Comments about the Transaction

“It is by far the biggest deal in the history of our league,” says MLS commissioner Don Garber, “This deal, in my perspective, helps solidify our position as the leading soccer property in North America. This is a really strong statement about where MLS is today, and how we’re poised for a very positive and energized future.”

More Garber: “Major League Soccer has built a legacy with Adidas that has been essential in the rise of our League,” said MLS commissioner Don Garber. “Adidas has been a major collaborator with us since the inception of MLS, and we are proud that our partnership with this globally respected brand will continue to enhance the growth of the game in North America for many more years.”

Mark King, president of Adidas North America:

“We need to take these really elite, young players and help develop them,” King said. “The one thing this league does need is homegrown superstars like the way baseball and football do.”

“Our goal is to tell a lot of interesting stories about what’s happening with MLS and Adidas in a very authentic way,” he said. “If we can tell the stories of these homegrown players who came up through the system out of the Generation Adidas program, this is a way to connect those personalities to the fans.”

“We think how our brand intersects sport and culture gives us a big advantage over a few of our competitors,” King said. “That is a big part of what we need to do to continue to grow our brand in the U.S. and MLS — yes, you need to protect the history of the game, but we also want to showcase the American take on it and make it even cooler for the U.S. culture.”

Mark King, says something similar when asked about why Adidas has made such a significant commitment to the league. “At the core of the Adidas brand around the world is soccer,” says King, “And when you look at what’s the opportunity to really drive soccer in the United States, there’s only one option, and that’s MLS.” 

“We love soccer as a company, and we want to dominate soccer around the world — specifically in the U.S. too, and this gives us the best platform to do just that,” King said.

Interestingly enough, King admitted that when he took over his position in 2014, he did not know what a ‘pitch’ was.  “I didn’t even know what the pitch was three years ago,” King said, reflecting on when he was named to his current position in 2014 after serving as TaylorMade-Adidas Golf CEO. “But now I’m a soccer man.”

Youth development is a key component of the arrangement. As Garber notes, much of the league’s success is the result of connecting with future fans in their formative years: “It’s about engaging with them in a way that, when they grow up to become consumers, we would be a part of their lives. From a business-building perspective that’s proving to be true.”

King echoes that sentiment, arguing that MLS provides a unique chance to connect with young fans. “More than any other league, you don’t just get a branding opportunity, but you actually get to work grassroots through the partnership with MLS to be able to reach out to all these kids who are playing and build a lasting relationship with them.”

History of the Partnership

Adidas began its relationship with MLS at the league’s inception in 1996, when it partnered with the Columbus Crew, Kansas City Wiz and D.C. United.

It became a league-wide partner in 2004, before signing its prior, eight-year agreement in 2010. The agreement signed in 2010 was set to expire at the end of the 2018.

Adidas Outpacing Competitors in North American Market

In August 2017, CEO Kasper Rorsted said Adidas will increase its marketing spend by more than $800 million ahead of 2020, mentioning the new MLS deal, as the company’s sales have continued to outpace its competitors, especially in the U.S. In that report, Adidas said sales grew 26 percent in North America year over year and it also will expand its U.S. base in Portland. Comparatively, both Nike and Under Armour recently reported flat North American sales, as well as job cuts.

© 2019 Russo Law & Soccer

(UPDATED/Dernière Révision: 17 July / 17 jullet 2020)

Three expansion clubs will make their League One debuts during the 2020 season: Inter Miami CF’s League One side, New England Revolution II and Union Omaha. 

USL League One unveiled its 2020 regular-season schedule on December 20, 2019. With the suspension caused by the COVID-19 pandemic, the revised schedule is as follows:

8:00 pm Fort Lauderdale CF v Greenville Triumph

South Georgia Tormenta  v Richmond Kickers

5:00 pm New England Revolution II v Union Omaha

Greenville Triumph  v Richmond Kickers

Fort Lauderdale CF v FC Tucson

South Georgia Tormenta  v Chattanooga Red Wolves

North Texas SC v Forward Madison

Forward Madison FC v Greenville Triumph

New Stadiums

The 2020 season will see the opening of at least two new stadiums as North Texas SC plays its first matches at Globe Life Park in Arlington, Texas and Orlando City B opens Osceola County Stadium in Kissimmee, Florida. 

• Post author By Ken Russo
• Post date 17/10/2019

The round 16 game would be the first regular season match of LaLiga Santander to be presented outside of Spain. MIAMI, Fla. (October 17, 2019) — LaLiga is continuing its attempts to stage an official league game in the United States by proposing that the Villarreal-Atletico Madrid match scheduled for the weekend of December 7-8 […]

• Tags AtléticoMadrid, communications, Fernando Roig, Hard Rock Stadium, Javier Tebas, LaLiga, LaLiga Santander, legal, Luís Rubiales, Miami, MiamiMLS, Real Federación Española de Fútbol, Relevent, Relevent Sports Group, RFEF, russo soccer, soccer business, VillarealCF

Miami, Fla. (September 23, 2019) — Granada had only beaten Barcelona once in their last twenty meetings. Then came Saturday night, a pleasant, warm, dry evening in southern Andalusia. By now, you’ve undoubtedly heard the final score. The shocking result over the weekend condemned Barcelona to its worst league start in 25 years and leaves […]

• Tags #temporda 2019-2020, Barcelona, fútbol, futebol, Granada CF, La Liga, Messi, soccer, standings, Suarez, Valverde

• Post author By Ken Russo
• Post date 19/09/2019

LaLiga North America continues its expansion and promotion of Spain’s top soccer league in the United States and Canada by partnering with Sling TV. Miami, Fla. (September 18, 2019) – Sling TV has become the official sponsor of La Liga in North America. The agreement will result in additional programming dedicated to La Liga. Sling […]

• Tags Alfredo Rodriguez, BeIN Sports, beIN Sports español, Boris Gartner, broadcast, commercial, communications, content, España, facebook, fútbol, futebol. football, Jimmy Conrad, La Liga, Luis Garcia, marketing, media, partnership, Relevent Sports Group, russosoccer, Sling TV, soccer, soccer business, Spain, sponsor, sports marketing, streaming

• Post author By Ken Russo
• Post date 17/09/2019

Granada CF currently tied for 5th in La Liga table after 4 rounds. Miami, Fla, 16 September 2019 It’s early in the season, but after four rounds of La Liga, fans of Granada CF are probably surprised by the club’s performance thus far: two wins, one draw and one loss. For a team which is […]

• Tags 2019-20 season, Balaídos, Barcelona, Celta de Vigo, communications, España, fútbol, Granada CF, La Liga, rojiblancos, russo soccer, soccer, soccer business, Spain, temporada 2019-20, VAR, victory

La Liga Santander teams have rarely shown much appetite to spend in the summer market, yet as the fiscal gap between the Spanish top flight and Premier League has closed ever so slightly, teams have been prepared to gamble on new players. Miami, Fla. (Monday September 9, 2019) – Photos: KE Russo LA LIGA: Looking […]

• Tags Athletic Club, Atlético, Barcelona, Betis, business, cesión, communications, comunicaciones, España, Espanyol, fútbol, Getafe, Granada, Javier Tebas, João Félix, La Liga, LaLiga Santander, LaLiga Smartbank, loan, Madrid, mercado de fichajes, Miami, Relevant Sports, Sevilla, soccer, soccer business, Spain, Statistics, transfer, transferencia, Valencia

• Post author By Ken Russo
• Post date 19/08/2019

Nerja, Málaga, España (lunes 19 de agosto de 2019) – Kenneth Russo Granada Club de Fútbol is back in La Liga Santander, and the primary mission this season will be to survive in the top flight of Spanish football. The beginning of a new season is always filled with anticipation, and the battle for la […]

• Tags communications, comunicações, comunicaciones, España, fútbol, futebol, Granada CF, Internacional, La Liga, soccer, soccer business

• Post author By Ken Russo
• Post date 16/08/2019

LaLiga no tenía una música única, un sonido integrador y reconocible, una identidad sonora que hiciera que todos los fans del fútbol español se sintiesen identificados con ella. Hasta ahora.  Granada, España (jueves, 15 de agosto del 2019) – Vacationing in Spain seemed like a good time to highlight this story on La Liga’s new song. […]

• Tags assets, comunicaciones, España, fútbol, Football, Internacional, LaLiga, marketing, official song, soccer, soccer business, Spain

New activations in more than 20 countries. Budweiser, known as “The King of Beers,” will roll out its new campaign “Be A King” as part of these new sponsorship agreements. Miami, Fla. (Tuesday, July 30, 2019) – Budweiser, an international brand of Anheuser-Busch InBev, (“AB InBev”) announced last week a multiyear agreement to be a […]

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Club will not seek naming rights partner for the revitalization of the Bernabéu Stadium; Has “great opportunities” in business without changing the name of the stadium. Miami, Fla. (Thursday, July 25, 2019) – Kenneth Russo What’s in a name? In the case of a famous one, a reason not to alter it. One of the […]

• Tags brand, business, communications, comunicaciones, España, fútbol, futebol, Inter Miami CF, international, La Liga, Madrid, marketing, Miami, Naming Rights, patrocinadores, patrocinio, Real Madrid, soccer, soccer business, Spain, sponsorships, stadium

Valencia, C.V. (lunes, 15 de julio de 2019) Kenneth Russo – El Valencia Club de Fútbol recibió la visita del rey Felipe VI en el estadio de Mestalla esta semana para conmemorar el centenario del club blanquinegro. Su majestad ha contado con la Copa ganada en Sevilla como un testigo de excepción, un trofeo que […]

• Post author By Ken Russo
• Post date 12/07/2019

Miami, Fla. (Friday, July 12, 2019) – It’s official. After months of rumours, French football star Antoine Griezmann is on his way to Catalunya. Fútbol Club Barcelona announced on Friday that they have come to terms with Atlético de Madrid after triggering Griezmann’s €120 million release clause. He has signed a five-year contract until June […]

• Tags AtléticoMadrid, communications, contract, fútbol, FCBarcelona, Griezmann, LaLiga, release clause, soccer, soccer business, transfer, traspaso

The popular Basque city of San Sebastián (Donostia) is well known for its world-class tourist attractions, from La Concha Beach to the Comb of the Wind sculpture to the International Film Festival. This rich culinary and cultural city will also soon have a completed renovation of its football stadium as well. La Liga club Real […]

• Tags communications, fútbol, La Liga, soccer business, stadium

The club’s VIP Corner puts spectators right next to the action in a manner more commonly seen in the US basketball league. Ideal for sponsors, partners and fans alike, this unique initiative delivers premium services and catering, conference opportunities. Miami, Fla. (May 31, 2019) The sight of VIP guests sitting courtside in the NBA is […]

• Tags La Liga, premium seats, RCD Mallorca, seating, stadiums, VIP

Washington, D.C. – Thursday, May 23, 2019 No puede decir mucho sobre un partido amitoso, pero este partido fue interesante al menos. El Real Betis disputaba miércoles 22 de mayo ante el DC United, el primero de los dos encuentros amistosos programados en su gira por los Estados Unidos. Tras concluir el pasado fin de […]